ALICE CERAMICA is a new brand in the world of the bathroom. to plan and to produce sanitary in ceramics is its simple mission. More diffi culty is to succeed in doing innovating it, experimenting, and proposing to the market new solutions and an original approach. novelty is our value and novelty it is our objective, not only in the design of our products, but also in the way to face the market and its habits, often dated and still more often approved as ineluctable. We don’t believe in the dogmas and therefore we look at the bathroom and its market from a different point of view. a luxury that we can allow there really because we are a young fi rm, supple and dynamics. great spaces exist to explore, also for the most picked and personal space of everybody, the bath. this is our mission.